Distribution Management System

Rayterton DMS for Principals, Distributors, and Retail Networks

Orchestrate pricing, promotions, order capture, allocation, inventory, delivery, returns, and analytics in one distribution operating system. Built for high SKU environments such as book, stationery, FMCG, and general trading, and designed to integrate with ERP, WMS, SFA, and finance.

Higher fill rate with smart allocation
Faster order-to-cash with approvals and posting
Lower stockouts with real time visibility
Rayterton can start with your sample channels, warehouses, and pricing rules before any commercial commitment
Key capabilities covered
DMS Suite
Order to cash control
  • Master data, territories, and channel hierarchy
  • Pricing, promotions, and margin protection
  • Order capture, ATP/CTP, and allocation priorities
  • Inventory reservations, fulfilment, and returns
Unified distribution control

End to End Distribution Operating System

Rayterton DMS centralizes product and customer master data, price and promotion rules, order intake from web and mobile, allocation and reservations, delivery coordination, returns and claims, and analytics. Teams get one consistent view of stock and orders across channels, warehouses, and territories.

For principals and distributors

Manage your distribution network with stronger governance on price, promotions, credit limits, and allocation rules. Reduce leakage through controlled discounting, approvals, audit trails, and consistent numbering across documents.

For sales, operations, and finance

Speed up order-to-cash by connecting order capture, fulfilment, delivery updates, and AR controls. Gain visibility into fill rate, OTIF, stockouts, ageing, and settlement performance with built in dashboards and alerts.

Standard features

Standard Features of Rayterton DMS

A proven distribution backbone that you can extend with your unique workflows, approval steps, and integrations. The modules below follow the standard features baseline and can be customized for your channels and policies.

Master Data & Channel

Products and SKUs, customers, territories, hierarchies, and numbering control across documents and channels.

Pricing & Promotions

Price lists, discount rules, bundles, buy X get Y, and channel specific overrides with governance.

Order Capture & Allocation

Web and mobile order entry with credit checks, ATP or CTP, and allocation priorities by channel or region.

Inventory & Reservations

Real time stock by warehouse and bin with holds, substitutions, and backorders to protect service levels.

Fulfilment & Delivery

Pick pack ship with WMS or wave picking, trip and route assignment, plus proof of delivery status updates.

Returns & Claims

RMA authorization, restock or scrap processing, damage and short claims, and deduction tracking.

Sales Programs

Promotions accruals, rebates, and settlement workflows with a complete audit trail.

Van Sales & SFA

Beat plan and outlet visit support, merchandising, offline order capture, and surveys for field execution.

AR & Credit Control

Customer credit limits, ageing snapshot at order time, holds and releases for controlled order-to-cash.

Analytics & BI

Sales, coverage, inventory turns, OTIF, route cost, and region or channel KPIs for management decisions.

Security & Governance

RBAC and SSO options, approvals, audit logs, and integration resilience controls such as retries and limits.

Integrations

ERP and finance, WMS and TMS, SFA and mobile, EDI and AS2 or AS4, plus webhooks and REST APIs.

Business benefits

Why Distribution Teams Choose DMS

DMS improves service and margin while giving leadership a consistent view across channels, territories, and warehouses. The benefits below typically show up quickly after go live when order and inventory visibility becomes reliable.

Operational and service outcomes

  • Single source of truth for products, prices, stock, and orders across principals and channels.
  • Higher fill rate and better OTIF through allocation priorities and reservation controls.
  • Lower stockouts with real time visibility and better planning signals.

Financial and governance outcomes

  • Protect margin through governed pricing, promotions, and controlled discounting.
  • Reduce working capital by shortening order-to-cash and optimizing inventory decisions.
  • Compliance and control with approvals, credit holds, and full audit trails.
Technology and integration

Built for Integrations and Multi Channel Operations

DMS is designed to connect with your existing ecosystem. Start with a minimal integration scope and expand step by step as workflows stabilize across sales, warehouse, delivery, and finance.

Integration options

  • REST and JSON APIs for real time integration with ERP, WMS, and finance.
  • Webhooks for event based updates such as order status, delivery updates, or claims.
  • Host to host channels such as EDI, AS2, AS4, and secure SFTP for CSV or XML.

Operational readiness

  • Mobile support for Android and iOS for field execution when required.
  • Barcode and RFID readiness for warehouse and fulfilment processes.
  • Data warehouse and BI connectors for deeper analytics and forecasting.
Engagement model
What You Get From Rayterton

Start with a working pilot that already reflects your channels, warehouses, pricing structures, and sample order flows. The goal is to confirm fit and deliver a stable go live, then expand with continuous enhancements.

Before go live

  • Branding for documents and notifications (emails and printouts) aligned to your organization.
  • Custom flows, approval steps, and mappings based on your existing SOP and channel policies.
  • Pilot access until go live using sample master data and realistic transaction scenarios.

After go live

  • Annual maintenance that already includes change requests without extra manday cost.
  • Training materials and user enablement for sales, warehouse, and finance teams.
  • Data migration templates and options for extending integrations over time.

Ready to customize Distribution Management System

Tell us your channels, warehouses, and pricing rules. We will configure order capture, allocation, and integrations for a pilot that your sales, operations, and finance teams can validate together.

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Rayterton can start the project without any upfront payment and without long term contracts. The focus is to make sure the solution fits and successfully goes live first.