Automotive Dealership Management System

Rayterton DMS for Principal Dealers and Dealer Groups

Rayterton DMS is an end to end dealership operating system that unifies vehicle sales, inventory by VIN, finance and insurance, workshop aftersales, spare parts, and reporting in one platform. It is built for multi outlet networks and integrates with principal, leasing, insurance, and accounting environments.

Sales, aftersales, parts, and finance in one system
Multi outlet, multi brand, principal ready
Integration friendly: API, H2H, file channels
Request DMS Demo
Rayterton can start with your sample dealership workflows and reports before any commercial commitment
Key domains covered
DMS Suite
Dealer network and workshop integrated
  • Lead to SPK, delivery, and commission control
  • VIN stock, allocation, indent, and inter outlet transfer
  • Service booking, job order, warranty, and claims
  • Parts inventory, pricing, and reconciliation
One platform for sales and aftersales

End to End Dealership Operating System

Rayterton DMS is designed for principal dealers and dealer groups that need consistent processes across outlets. It delivers a single data model across sales, vehicle inventory, workshop, parts, finance and accounting, and management dashboards so leadership sees the true performance of each branch in real time.

Built for principal standards and network operations

Standardize your dealership flow from lead, test drive, SPK, delivery, to post delivery retention. Control allocation, quota, pricing tiers, incentives, and compliance reporting. Roll out by outlet, region, or brand, while keeping governance, approvals, and audit trails consistent.

Workshop integrated for aftersales and retention

Connect sales to service, service to parts, and parts to finance. Create a seamless customer journey with service booking, job order, work bay planning, warranty handling, and service history. Integrate with workshop tools and enable accurate parts planning and revenue forecasting.

Dealer group modules

Core Modules for Sales, Inventory, Finance, and Aftersales

DMS modules are designed as one suite so every team works from the same truth. Each area can be enabled per outlet and per brand, including different approval structures for principal requirements and internal governance.

CRM and lead management

Capture leads from walk in, campaigns, call center, and digital sources. Assign to sales reps, track follow ups, schedule test drives, and monitor conversion by outlet, model, and campaign.

Sales order and SPK lifecycle

Manage quotations, booking fees, SPK creation, approvals, delivery planning, and completion. Automate document checklists, pricing controls, and incentive calculations with clear audit trails.

Vehicle inventory by VIN

Track stock by VIN and status: in transit, available, reserved, demo, delivered, and warranty active. Support allocation from principal, indent orders, and inter outlet transfers with approval workflows.

Pricing, promotions, and incentives

Control price lists by outlet and customer segment, manage promotions and bundles, and calculate sales incentives based on approved rules. Prevent unauthorized discounting with tiered approvals.

Finance and insurance integration

Create credit applications, simulate installment options, and manage lender and insurer submissions. Track approval status, commissions, and disbursement timelines per SPK and per partner.

Service booking and customer retention

Enable online and call center booking, manage capacity per day and per bay, and send reminders for periodic service. Maintain full service history per vehicle for loyalty and upsell programs.

Workshop job order and execution

Create job orders, assign mechanics, record labor and parts usage, and track progress status. Support quick service, general repair, body and paint, and recall campaigns with structured workflows.

Warranty and claim management

Manage warranty eligibility, claim submission to principal, approvals, and settlement status. Store required evidence, job order references, and parts traceability to meet principal audit requirements.

Spare parts and inventory control

Parts master, price tiers, purchasing, receiving, bin location, issue to job orders, and returns. Track fast moving parts, minimum stock, and inter outlet transfers while preventing leakage and shrinkage.

Accounting, reconciliation, and closing

Integrate sales, parts, and service postings to finance. Support daily cashier reconciliation, bank deposits, receivable tracking, and periodic closing per outlet with audit ready trails.

Management dashboards and KPIs

Real time KPIs: sales funnel, delivery, aging stock, service throughput, parts turnover, warranty claims, and profitability per outlet. Provide executive dashboards for dealer principals and management.

Roles, approvals, and compliance

Role based access for sales, service, parts, finance, and management. Configure maker checker approvals for pricing, discounts, transfers, write offs, and claims to meet principal and internal control requirements.

Integration and deployment

Integration with Principal, Workshop Tools, and Partners

Rayterton DMS is designed to integrate step by step. It can connect to principal reporting requirements, leasing and insurance partners, accounting systems, and workshop devices without forcing a big bang replacement.

Principal and partner integration

  • Interfaces for allocation, VIN updates, warranty claim submission, and principal reporting formats.
  • Leasing and insurance integration via API or file channels, including commission and status tracking.
  • Technical logs and audit trails so IT and audit teams can trace each transaction and approval step.

Dealer IT landscape and deployment choices

  • Deployment can be cloud, on premise, or hybrid depending on security policies and outlet connectivity.
  • Supports multi outlet and multi brand under one group structure with segregated reporting per principal.
  • Data export to BI or data warehouse for group analytics, forecasting, and management reporting.
Engagement model
What You Get From Rayterton

Implementation focuses on a working DMS that already reflects your outlet structure, vehicle models, pricing rules, and workshop workflow. The goal is an environment your sales, service, parts, and finance teams can validate quickly.

Before go live

  • Rapid prototype with your sample outlets, models, price tiers, and workflow approvals for validation sessions.
  • Customisation for key menus, roles, and reports needed by principal, dealer operations, and management.
  • Data migration support for opening stock by VIN, customer records, and agreed historical transactions.

After go live

  • Annual maintenance that includes change requests without extra manday cost.
  • Performance tuning, monitoring, and continuous enhancements as outlet volume grows.
  • Optional deeper integration with CRM, marketing automation, finance, and enterprise reporting layers.

Ready to build a principal ready Dealership Management System

Share your outlet structure, principal brand requirements, and workshop flow. The Rayterton team will prepare a DMS prototype with sample data, dashboards, and the core end to end journey for your teams to test together.

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Rayterton can start the project without any upfront payment and without long term contracts. The focus is to make sure the solution fits and successfully goes live first.